Q4 2023 European Android Market: Top 5 Horror Games Performance

In the fourth quarter of 2023, the European Android gaming market saw significant activity in the horror genre. Sensor Tower's data provides a glimpse into how these chilling games fared in terms of downloads, revenue, and weekly active users.

Mystery Matters, published by Playrix from Ireland, experienced a revenue trend fluctuating between $61K and $123K, ending the quarter with around $99K. Downloads started strong at 84K but saw a decrease, stabilizing at about 22K towards the end of the quarter. Weekly active users peaked at 121K in mid-November but dipped to 107K by the year's end.

StarFortune's Myths of Moonrise also showed an interesting trajectory. Revenue numbers varied, with a peak at $75K in late November and a closing at approximately $79K. Downloads remained consistent, around the 17K to 23K range, and weekly active users hovered between 77K and 88K, indicating steady engagement.

From China's NetEase Games, Identity V brought in revenues ranging from $14K to $28K. Downloads saw a slight decline from 5K to 4K over the quarter, while weekly active users remained above 60K, suggesting a solid core player base.

Five Nights at Freddy's by Clickteam USA LLC, despite being an older title, maintained revenue ranging from $2K to $11K. The game saw a surge in downloads, particularly in late November, reaching 10K, and active users increased from 9K to 40K, showcasing the game's lasting appeal.

Lastly, Behaviour Interactive from Canada brought Dead by Daylight Mobile to the market with revenues starting at $2.8K and ending the quarter at $7K. It showcased a consistent download rate, ending at 9K, and a significant rise in weekly active users from 232K to 290K, indicating growing popularity.

For more detailed insights into the performance of these and other mobile applications, Sensor Tower's comprehensive data platform remains a valuable resource for industry analysis and competitive benchmarking.